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Hands-on Training from Experts
Foundation Training in
Google Advertisements
Master the Google Ads platform with this course and gain the skills to create, manage, and optimize effective ad campaigns. Learn to promote your products or services with confidence and measurable success.
Program Features
- Max Students: 10
- Duration: 2 Weeks
- Practical Training
- Certificate after Completion
- Pace: Fast Track
- Investment: 6500.00
Purpose of Course
The purpose of this course is to provide participants with a comprehensive understanding of the Google Ads platform and equip you with the knowledge and skills needed to create and manage effective advertising campaigns. The outcome of completing this course would be the ability to plan, set up, optimize, and track Google Ads campaigns to promote your own products or services.
Who can join this course?
This course is suitable for a variety of individuals, including:
Anyone who is interested in learning how to use Google Ads to advertise their business, products, or services can join this course. It is suitable for beginners who have little to no experience with Google Ads but want to start using the platform to reach their target audience and achieve their marketing goals. The following people can take benefit out of this course:
Anyone who is interested in learning how to use Google Ads to advertise their business, products, or services can join this course. It is suitable for beginners who have little to no experience with Google Ads but want to start using the platform to reach their target audience and achieve their marketing goals. The following people can take benefit out of this course:
- Marketing Professionals: Individuals wor-king in marketing roles who want to en-hance their knowledge and skills in online advertising, specifically focusing on Google Ads.
- Small Business Owners: Entrepreneurs and small business owners who want to effectively promote their products or ser-vices online and learn how to leverage Goo-gle Ads to drive targeted traffic and generate leads.
- Marketing Professionals: Professionals already working in the field of marketing, who want basic knowledge of Google Adver-tising, gain an understanding of its features.
- Advertising and Media Professionals: In-dividuals working in the advertising and me-dia industry who want to stay up to date with the latest trends and best practices in online advertising, particularly in relation to Goo-gle Ads.
- Students and Job Seekers: Students pur-suing marketing or related courses, as well as job seekers looking to enhance their employability in the digital marketing field, can benefit from this course by acquiring practical skills and knowledge in Google Advertising.
- Freelancers and Consultants: Freelancers or consultants offering marketing services can expand their service offerings by beco-ming knowing Google Ads, allowing them to attract more clients and deliver online ad-vertising campaigns.
Prerequisites for participation
The participant must have skill to craft compelling ad copies and creatives that drive engagement. The participant must know specifications of graphics and video ads for Google platform.
- Basic business literacy and familiarity with advertising.
- Understanding of online advertising concepts and terminologies.
- Familiarity with Google products and services, such as Google Ads.
- Basic knowledge of advertisement principles and target audience segmentation.
The objectives of this course are as follows
- Gain a comprehensive understanding of Google Ads and its various features
- Learn how to create ad campaigns that align with business goals.
- Learn the art of keyword research and selec-tion for optimal ad targeting.
- Understand bidding strategies and ad visibi-lity within budget constraints.
- Explore advanced features, such as remar-keting and audience segmentation.
- Discover techniques to analyze campaign performance to optimize ad spend.
- Gain insights into ad campaign management and various practices.
- Acquire the ability to monitor and track ad performance using analytics tools.
Course Curriculum
The course schedule and topics to be covered are as follow:
Tuition & Investment
| Enrollment Amount | Registration Amount | No. of Installments |
|---|---|---|
| Rs. 500.00 | Rs. 6500.0 | -- |
| Total Amount | Rs. 7000.00 | |
Fee w.e.f. June 2024 | This fee structure is for limited time and subject to revised up
Schedule and Enrollment
Monday to Friday | 5 Days a Week Classes | Weekdays